Chapter 05 / 7 min
Turning conversations into one decision
Scoring what you heard so you build the opportunity with money attached, not the one you like most.
After fifteen conversations you will have a list of problems and a favourite. Your favourite is usually the most technically interesting one, which is almost never the most sellable one. Score them instead.
The opportunity score
The rest of the book
Chapters 1 and 2 are open. Put in an email for the other eight.
Free, all of it, straight away in this reader. No card and no upsell wall halfway through.